Tourist Satisfaction and Revisit Intention towards the Local Food Heritage in Kelantan

نویسندگان

چکیده

Local cuisines play a vital role in creating tourist destination places, boost tourism, and become one of the tourism products attractions. However, there are limited studies focussing on local food heritage Kelantan especially terms satisfaction revisit intention. Hence, this study aims to identify towards intention at Kelantan. This is quantitative online survey was used as data collection instrument for 62 respondents which had post experience visiting The outcomes show that prominent factors affordable price mean value 4.47. Meanwhile, least 3.61 falls under image. Based findings, has successfully contributed authority should promote their product encourage community sustain its heritage. Thus, it will help gastronomy uniqueness future.

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ژورنال

عنوان ژورنال: Asian Journal of Arts, Culture and Tourism

سال: 2022

ISSN: ['2710-5830']

DOI: https://doi.org/10.55057/ajact.2022.4.3.2